Domains of expertise
Defining challenges, crafting precise solutions.
IP strategy consulting
Don't let your intellectual property be an afterthought. Every market move, customer preference, and competitive advantage you have deserves iron-clad protection.
Our tailored IP strategy connects the dots between:
Your intellectual property is the foundation of your company's future.
Ready to protect what makes your business unique?
Our tailored IP strategy connects the dots between:
- Your unique market position
- Customer behavior and preferences
- Industry-specific challenges
- Competitive landscape
- Business growth objectives
Your intellectual property is the foundation of your company's future.
Ready to protect what makes your business unique?
Securing IP rights
Transform your intellectual property goals into powerful business assets.
What we deliver:
Looking to secure your brand's future in Europe?
Let's talk.
What we deliver:
- Strategic trademark searches that spot risks before they emerge
- Precision-perfect trademark and design applications
- Ironclad contracts that protect your interests
- Strategic cease-and-desist letters that get results
Looking to secure your brand's future in Europe?
Let's talk.
Training and coaching on IP
Complex IP does not fail because people are stupid. It fails because smart teams make fast decisions without a shared thinking system. How we help, is by offering decision infrastructure for companies that want their IP to hold under pressure.
What we actually do:
• Build IP literacy that connects directly to your business model
• Expose the psychological blind spots behind weak filings and missed leverage
• Run scenario labs where teams stress-test real risks before they cost money
• Translate abstract rights into operational behaviour
No legal theatre. No abstract doctrine.
Your R&D understands why documentation matters.
Your marketing understands what can be disclosed and when.
Your executives see IP as a lever, not a cost centre.
The shift is subtle but powerful.
From “IP is the lawyer’s problem.”
To “IP is how we protect and scale our advantage.”
Every workshop is built around your roadmap, your funding stage and your actual pressure points. Because generic awareness sessions change nothing.
Ready to empower your team?
What we actually do:
• Build IP literacy that connects directly to your business model
• Expose the psychological blind spots behind weak filings and missed leverage
• Run scenario labs where teams stress-test real risks before they cost money
• Translate abstract rights into operational behaviour
No legal theatre. No abstract doctrine.
Your R&D understands why documentation matters.
Your marketing understands what can be disclosed and when.
Your executives see IP as a lever, not a cost centre.
The shift is subtle but powerful.
From “IP is the lawyer’s problem.”
To “IP is how we protect and scale our advantage.”
Every workshop is built around your roadmap, your funding stage and your actual pressure points. Because generic awareness sessions change nothing.
Ready to empower your team?
About the founder
Maria Boicova-Wynants brings nearly two decades of cross-industry expertise where legal precision meets business acumen. Her versatile experience spans strategic IP portfolio development, international due diligence, complex dispute resolution, and cross-border relationship building.
Whether working solo or integrating seamlessly into existing teams, Maria combines sharp strategic thinking with efficient execution.
Her signature approach: simplifying complex challenges without compromising on detail.
Maria's strength lies in masterful multitasking while maintaining laser-sharp focus - a skill that translates into clear, practical solutions for even the most intricate IP challenges. She excels at versatile collaboration across teams and borders, turning strategic vision into tangible results.
Whether working solo or integrating seamlessly into existing teams, Maria combines sharp strategic thinking with efficient execution.
Her signature approach: simplifying complex challenges without compromising on detail.
Maria's strength lies in masterful multitasking while maintaining laser-sharp focus - a skill that translates into clear, practical solutions for even the most intricate IP challenges. She excels at versatile collaboration across teams and borders, turning strategic vision into tangible results.
What can you expect?
- Transparency in process, timely results, and unwavering reliability.No delays, no excuses—just results as promised.
- Uncompromising thoroughness and tailored solutions.No shortcuts, no copy-paste—only genuine, bespoke approach.
- Clear communication and proactive problem-solving.Swift responses, proactive solutions—ensuring your peace of mind throughout the entire process.
RECOMMENDATIONS
In the words of our clients and partners:
Jan Vanhoutte
Co-founder Savanna Studio, Co-founder Shepper
Maria has been instrumental in advising us with our IP needs at EASI and Savanna.
This world can often seem quite complex and Maria has a fantastic ability to explain it thoroughly in a language that we can understand leaving us well informed.
There is nobody else we would turn to today or in the future. I could not recommend her highly enough!
This world can often seem quite complex and Maria has a fantastic ability to explain it thoroughly in a language that we can understand leaving us well informed.
There is nobody else we would turn to today or in the future. I could not recommend her highly enough!
Sebastiaan de Voogd
Co-Founder at Sustainability Partner
Imagine working on IP with someone you can trust, who listens more and understands faster than most, but isn't afraid to take the time to challenge you.
Maria's proactiveness is mind-blowing and her positive attitude contagious.
Not only would I recommend Maria, but I’m also looking forward to working with her again.
Maria's proactiveness is mind-blowing and her positive attitude contagious.
Not only would I recommend Maria, but I’m also looking forward to working with her again.
Anita Yaryna
Senior IP & Tech Lawyer | US-EU Product, Privacy, and Policy Counsel | Commercial Counsel | TM & Patent Attorney
I am thrilled to recommend my colleague and ex-classmate, Maria. It was a true pleasure both studying and working together because Maria's level of attentiveness to detail was astonishing. She always suggested the most cost-efficient and time-effective ways to achieve our goals. Her professionalism shone through in every project, and her ability to see the big picture while managing the finer details was truly impressive.
Maria is always in touch, ready to offer her expertise and support. Her LinkedIn page is a valuable resource, full of knowledge and recent updates in the field of IP.
Working with Maria was an absolute pleasure, and I wholeheartedly recommend her for any professional endeavor.
Maria is always in touch, ready to offer her expertise and support. Her LinkedIn page is a valuable resource, full of knowledge and recent updates in the field of IP.
Working with Maria was an absolute pleasure, and I wholeheartedly recommend her for any professional endeavor.
Ricardo Cali
IP Management expert, Account manager at Questel
Maria is a highly professional and high-performing individual with an astute understanding of business and legal intricacies. Her specialization in art law distinguishes her within the intellectual property landscape, showcasing a unique blend of legal acumen and cultural appreciation. Moreover, Maria is a skilled professional mediator and coach, adept at resolving conflicts and guiding teams towards collaborative success.
Her insights into complex legal topics are not just academic but strategically aligned with organizational goals. This makes her a valuable asset in any intellectual property or legal framework. What sets Maria apart is her meticulous work ethic.
She couples this with a sharp intellect and analytical prowess, making her a complete package in the field of Intellectual Property Management.
Her insights into complex legal topics are not just academic but strategically aligned with organizational goals. This makes her a valuable asset in any intellectual property or legal framework. What sets Maria apart is her meticulous work ethic.
She couples this with a sharp intellect and analytical prowess, making her a complete package in the field of Intellectual Property Management.
Irina Olevska
Founder at Artlaw.club, Attorney-at-law, Art lawyer
I know Maria for over 15 years amongst others as a bright, resourceful and highly efficient lawyer in the field of intellectual property protection. Knowing her ability to structure complicated issues and see the core of the matter, this year I have invited her to become one of the contributing authors on the Artlaw.online platform. I am truly glad Maria accepted this challenge. She is now regularly writing captivating and thought-provoking articles for the platform, raising sometimes really difficult questions and highlighting legal dilemmas. The combination of her solid legal knowledge and her ability to communicate that knowledge in a simple and understandable way makes her a truly great author to work with. Not to forget that if Maria promised to deliver something, one can be sure she will: on time and at the highest professional level.
Andrejs Sabluks
Chairman of the Board at Opticom
I can highly recommend Maria. Knowing her as an experienced lawyer and creative person I have invited her to participate in forming marketing materials for one of my projects. Maria was amazingly quick at getting to the very essence of products and ideas, despite having no practical background in the field of specific financial products our company works with. From my own experience in this project, I know Maria provides the result not only in high quality but also with remarkable speed. So big thanks for that, Maria!
Armands Sterns
Marketing professional
As a marketer, I have the pleasure to be in Maria’s client position almost for several years and I am still impressed by Maria’s ability to handle efficiently tasks that require excellence, dedication and integrity even in the toughest business cases. She is a proactive and professional contributor who would make a great addition to any goal-orientated team or project. Maria earns my highest recommendation for responsible roles as a Strategist, Mediator, Conflict Manager and Intellectual Property Rights professional.
Galina Sokolova
Leadership and Career Coach
Maria is a highly skilled and creative professional with a rare ability to tackle the most sensitive and complex issues with focus, clarity and depth. She has a unique voice which is both powerful and compassionate. Maria's strength is in inspiring people by her own example as well as helping "unpack" confusing emotions, ideas and beliefs that may stand in the way of growth.
Are you ready to transform your ideas into assets and unlock the full potential of your business with confidence and clarity?
contact us: